Aon Corporation, the world's leading risk advisor and human capital consultant, today kicked off its four-year shirt sponsorship of Manchester United, worth to be around £80 Million a year, with a programme of global charity initiatives designed to promote youth development and healthier communities.

The sponsorship, which was announced on June 3 2009, and charity campaign were launched at Manchester United's Old Trafford Stadium this morning by executives of Aon and Manchester United team legends Sir Bobby Charlton and Bryan Robson.

Aon Chief Executive Gregory Case explains who and what Aon is about:

Manchester United's Commercial Director Richard Arnold: